Rosa Vino
2023
CLIENT
This is a self-initiated concept
INDUSTRY
Heritage Wine & Spirits
SKILLS USED
Strategy | Identity | Packaging
Challenge
Modernize an old winery without losing its identity, turning the traditional practice of planting roses at the row ends into a compelling, contemporary brand story.
Solution
Distill the complex relationship between rose and vine into the core narrative—using that dynamic to bridge heritage and modern relevance.
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